Privacy Policy

Smiles Family Dentistry (“we,” “our,” or “us”) is committed to protecting your privacy and providing a safe online experience. This Privacy Policy explains how we collect, use, disclose, and protect your personal information, and describes the privacy rights available to New Jersey residents under the New Jersey Data Privacy Law (NJDPL).

Using this website does not by itself give permission for advertising cookies. You can accept or reject advertising measurement using our cookie controls and change that choice through Cookie settings.

1. Personal Information We Collect

We may collect the following categories of personal information when you use our website or interact with us:

1. Identifiers such as Name, email address, mailing address, phone number.
2. Internet or Network Activity, which may include IP address, browser type, device identifiers, and website usage information (e.g., pages viewed, time spent on site).
3. Demographic Information such as ZIP code, age, gender, preferences, or interests.
4. Communication Records, including Emails, messages, or forms you submit to us.
5. Other Information You Provide, such as any personal data you submit voluntarily (e.g., appointment requests, inquiries).

We do not collect sensitive personal information (e.g., Social Security number, driver’s license, precise geolocation, or health information) through this website unless you voluntarily provide it.

2. How We Use Your Information

We may use your personal information to:

1. Provide and improve our services and website.
2. Respond to your inquiries and requests.
3. Send you updates or information you request.
4. Conduct internal research, analytics, or website improvements.
5. Comply with legal requirements.

3. How We Share Your Information

We do not sell personal information for monetary payment. If you accept advertising cookies, limited advertising identifiers and permitted measurement events may be shared with Google for Google Ads measurement. Personalized advertising is not enabled. You can reject this measurement or withdraw your choice through Cookie settings.

We may share personal information with trusted service providers who help us operate our website (e.g., hosting, email delivery, analytics). These providers are contractually required to keep your information confidential and use it only for the services they provide.

We may also disclose your personal information if required by law or legal process.

4. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to personalize your online experience and improve website functionality.

What are cookies? Small text files stored on your device that help us remember your preferences.

Use Accept advertising or Reject advertising in the cookie notice, or open Cookie settings at the bottom of the website to change your choice. Your choice is remembered for up to 180 days. We respect Global Privacy Control and Do Not Track signals by keeping advertising measurement off. Rejection or withdrawal stops future advertising measurement; it does not erase information already received by Google. General public-page analytics remain separate.

With your permission, we use Google Ads advertising cookies to measure advertising and permitted interaction events on selected public pages, including Emergency Dentistry. Google may receive public page and referring-page addresses, your IP address, browser and advertising-cookie identifiers, and limited interaction events. This information is not necessarily anonymous. We do not send form contents or patient records, including contact details, appointments, treatment details or patient revenue, to Google Ads. Personalized advertising and enhanced conversions are not enabled. Other treatment pages and booking or confirmation pages remain excluded from advertising measurement.

5. Your Privacy Rights

You have the following rights:

Right to Know

You can request details about the categories and specific pieces of personal information we have collected about you.

Right to Delete

You can request that we delete the personal information we collected from you, subject to certain exceptions (e.g., legal obligations).

Right to Correct

You can request that we correct inaccurate personal information about you.

Right to Opt-Out of Sale or Sharing

To opt out of advertising measurement, open Cookie settings at the bottom of the website and select Reject advertising. Global Privacy Control and Do Not Track signals also keep advertising measurement off. You may contact us about other privacy requests using the contact details below.

Right to Limit Use of Sensitive Personal Information

We do not collect or use sensitive personal information in a way that requires this option.

Right to Non-Discrimination

We will not deny services, charge different prices, or provide a different quality of services if you exercise your privacy rights.

6. How to Exercise Your Rights

To make a privacy request:

Call us: (732) 422-8668

Mail us: 1 Executive Dr., #103, Monmouth Jct., NJ 08852

We will verify your identity before fulfilling your request. You may also designate an authorized agent to make requests on your behalf.

7. Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this policy, unless a longer retention period is required by law.

8. Security of Your Personal Information

We use industry-standard security measures (such as encryption and secure servers) to protect your personal information from unauthorized access, use, or disclosure.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated date. Website advertising-cookie disclosure updated October 9, 2026.

10. Contact Us

If you have questions or concerns about this Privacy Policy or our privacy practices, you can contact us:

Call us: (732) 422-8668

Mail us: 1 Executive Dr., #103, Monmouth Jct., NJ 08852

Texting SMS Terms & Conditions

If you consent to receive SMS text messages from Smiles Family Dentistry, you agree to receive automated marketing and informational messages, including appointment reminders, payment reminders, and other information or marketing related to your account or services with us. The frequency of these messages will vary depending on the purpose. Reply STOP to unsubscribe; Reply HELP for help; Msg&Data rates may apply; Messaging frequency may vary. Visit to see our Privacy Policy and Terms and Conditions. No mobile opt-in message consent will be shared with third parties or affiliates for marketing purposes.